Press kit with integrated LCD screen
Reach the press in a unique way
Customer: Apollo Vredestein Europe
Service: Packaging with LCD video
For Apollo Vredestein Europe, Mazeline developed a press kit box with an integrated interactive LCD screen. The box, containing a matching and personalized invitation, was sent to the international trade press in 6 countries for the Italian fair EIMA (International Agricultural and Gardening Machinery Exhibition). Sunk in a black interior are various attributes such as trade fair information, a USB stick with the latest tire technology and a powerbank. The luxurious finish with the familiar sleek iPhone box edges, including a video in six languages, makes this promotional box a unique tool to achieve publication and press attention.